Nationwide ratings leader GMA Network, Inc. (GMA) further strengthens its presence all over the country as it launches its newest originating TV station, GMA Northern Mindanao this January 2013.
GMA Northern Mindanao is the 3rd originating TV Station launched by GMA Network in just 8 months. Preceded by the successful launches of GMA Ilocos and GMA Bicol in June and August respectively, of 2012, GMA NORTHERN MINDANAO joins GMA’s growing number of originating stations with the widest coverage areas in their respective regions. These are GMA Central and Eastern Visayas based in Cebu, GMA Southern Mindanao based in Davao City, GMA Western Visayas based in Iloilo and GMA Northern and Central Luzon based in Dagupan. GMA also has TV Stations in General Santos City and Bacolod City.
GMA Northern Mindanao is strategically located in Cagayan De Oro City and is expected to service over 1.4 Million TV Households, further widening the Network’s reach in Mindanao. To enable this, GMA invested over P70 million in state of the art studio, technical operations center, satellite multi link microwave system and electronic news gathering equipment.
GMA Northern Mindanao begins airing its much anticipated local newscast, TESTIGO NORTHERN MINDANAO on February 5. TESTIGO NORTHERN MINDANAO will air as part of GMA’s late afternoon Prime Block sandwiched between popular fantaserye PAROA and the new afternoon soap, FOREVER which stars Heart Evangelista, Geoff Eigenmann and Gloria Romero.
GMA Northern Mindanao can be seen over CDeO, Bukidnon, Misamis Oriental and Occidental, Camiguin, parts of Southern Bohol, Lanao del Norte, Lanao del Sur, Compostella Valley, North and South Cotabato, Sultan Kudarat, Agusan del Norte and Sur, Surigao del Norte and Sur, Zamboanga del Sur and Maguindanao.
For GMA Chairman and CEO Atty. Felipe L. Gozon, the establishment of GMA Northern Mindanao supports the Network’s goal of reaching more Filipinos nationwide, “We consider this as part of our responsibility to viewers: to bring Serbisyong Totoo to them via the Kapuso brand of news, information and quality entertainment that they deserve, in wherever part of the country they may be.”